Microsoft adCenter Labs works closely with other research and development labs in Microsoft, and
we have built strong collaborations with researchers in
Microsoft Research Asia.
Researchers at adCenter Labs also actively participate and contribute to academic research communities, attending numerous conferences including
SIGKDD, WWW,
SES,
AdTech, and
SIGIR. Many of our research results and prototypes were presented at these conferences. Microsoft adCenter Labs is the Platinum Sponsor for
KDD 2008, KDD 2007, and KDD 2006, and is the organizer of the International Workshop on Data Mining and Audience Intelligence for Advertising 2008 (
ADKDD 2008).
We also work closely with the Microsoft adCenter team. Many of the algorithms created at Microsoft adCenter Labs are currently running in the core of
Microsoft adCenter products.
